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Market Strategy: Building Organization Alignment (VI Credit)

 

Important: This program requires two-step registration.
Step 1: Complete payment to ACHE of Central Florida using link above.
Step 2: Follow confirmation email instructions to register for VI Zoom Link on the ACHE National Website at
no extra cost.

In today’s rapidly evolving healthcare landscape, aligning organizational strategy with marketing efforts is essential to building trust, driving innovation, and demonstrating measurable impact. This session brings together subject matter experts to explore how strategic alignment across departments can enhance consumer engagement, support the launch of new products and services, and deliver meaningful ROI. Attendees will gain insights into stakeholder dynamics, risk tolerance, and the critical role of communication in fostering loyalty and innovation.

This session will be moderated by Raymond Sanchez, MBA Director of Physician & Provider Relations Business Development from Oviedo Medical Center

With Incredible Panelists:

Neil Mangus, MBA, FACHE Assistant Vice President Growth & Integration, Orlando Health 

Amanda Bunsee, MHA Program Manager, Advent Health

Charlotte Martin, MBA MS Division Director of Business Development, Breast Cancer Program Manger, UF Health Central Florida

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